LinkedIn marketing is growing fast. What used to be a platform just for formal connections and hiring is now a powerful marketing space for everyone, whether you’re a teacher sharing your knowledge, a CEO sharing your experience, or a brand building its identity. More and more people recognize LinkedIn’s potential, and if you don’t tap into it, you risk falling behind. That’s why it’s important to know what works and what doesn’t on LinkedIn. One of the best ways to stand out is by using tools that make the marketing process easier and more efficient, along with professional graphic templates designed specifically for the platform. Here are 5 tools that can help you do just that.
- Canva
Canva is one of the most popular and versatile design platforms, offering thousands of LinkedIn-specific templates that are easy to customize. The editing options are relatively simple to understand and it has built-in AI tools like Magic Resize (instantly convert your design into multiple LinkedIn-friendly formats) and Magic Write (quickly draft post captions, headlines, or thought-leadership snippets that match your tone.). This is useful for LinkedIn marketing which is usually heavy on copy. Canva’s effects and filters are beginner-friendly but powerful enough to enhance your images and maintain a consistent brand look. It also allows direct scheduling of LinkedIn posts via integrations, making it an all-in-one solution for content creation and publishing. You can also add charts, infographics, and short videos to make your posts more engaging.
Canva offers a robust free plan with access to plenty of templates, photos, and basic editing features. The Pro plan, priced around $12.99/month, unlocks premium assets, brand kits, and unlimited Magic Write queries. The web and mobile apps are very user-friendly, making it easy for beginners and pros alike. However, some advanced AI features require Pro access, and the scheduling tool can feel limited compared to dedicated social media managers.
- VistaCreate
VistaCreate specializes in social media design with a strong focus on animated content and LinkedIn-ready templates. Its AI-powered background remover and instant resize tool speed up creating multiple post formats. VistaCreate offers a rich stock library with photos, videos, and animations that can help your LinkedIn posts stand out with movement and style. The interface is visually clean and beginner-friendly. You can also design directly in the mobile app, use background removers for clean profile visuals, and export in LinkedIn-friendly sizes without fuss.
VistaCreate is great for LinkedIn if you want sleek, trendy templates and quick animations, but its AI tools and brand management features aren’t as advanced as Canva’s. Canva still wins for LinkedIn because of its stronger brand kit, Magic Resize, and integrated content scheduling.
VistaCreate’s free tier includes access to thousands of templates and basic AI tools, but advanced features like unlimited downloads and brand kits require a Pro subscription at around $10/month. The mobile app is easy to navigate but slightly less polished than Canva’s. VistaCreate shines in animation, but it’s less feature-rich for detailed photo editing or copy assistance compared to Canva or Snappa.
- Snappa
Snappa is designed for quick graphic creation with a focus on social media marketing and that includes LinkedIn posts. It has an easy enough editor with access to a large stock photo library. Snappa offers effects and filters that help maintain a professional look, though it lacks AI-driven design assistants like Canva and PosterMyWall. Snappa’s awesome for whipping up polished, LinkedIn-ready visuals thanks to its easy editor and great stock library. But when it’s time to actually post, you’ll have to download your design and either upload it manually or use another scheduling tool, since Snappa doesn’t have built-in LinkedIn publishing. It can only post to Facebook and Twitter.
Snappa’s free plan allows up to five downloads per month, with the Pro plan costing about $10/month for unlimited downloads and access to premium features. While it’s affordable and easy to use, the lack of direct LinkedIn publishing is a downside. The web platform is simple and intuitive, but there is no dedicated mobile app, which may be a drawback for on-the-go content creators.
- Desygner
Desygner offers a flexible design platform that caters to LinkedIn content creators with easy-to-use templates and an extensive library of free stock photos and fonts. It includes AI background removal, and its drag-and-drop editor is beginner-friendly. It stands out for allowing unlimited projects even on the free plan, which is great for frequent LinkedIn posters. It also integrates with several social media platforms for publishing.
Desygner is simpler and more lightweight than Canva, with a smoother mobile app than VistaCreate, but fewer advanced templates. Compared to PosterMyWall, it’s easier for quick LinkedIn designs, though it lacks the robust publishing tools and larger stock library. The basic AI tools push it to the back of the list though.
The free plan is generous, including unlimited downloads and projects, but some premium assets and advanced features require the Pro plan, starting at $9.95/month. Its mobile app is praised for usability, making it convenient for editing on the go.
- PosterMyWall
PosterMyWall is perfect for small businesses and marketers looking to quickly create LinkedIn posts with professional polish. It offers smart LinkedIn post templates designed specifically for the platform, a robust AI background remover, and easy resizing tools. Its drag-and-drop editor is simple and beginner-friendly. It also integrates with stock photo and video libraries and supports social media publishing, making it a solid all-around tool for LinkedIn content creation. Its AI text-to-image generator can give your LinkedIn marketing skills the extra edge it may need.
PosterMyWall’s free plan provides access to thousands of templates and basic editing, but downloads come with watermarks. Paid plans start at about $9.95/month to remove watermarks and unlock high-res downloads. It’s very affordable compared to Canva and Adobe Express, with a simpler interface that’s great for beginners. The mobile app is functional but not as polished as Canva’s.
Our two bits
When it comes to designing LinkedIn posts, having the right tool can save you time and help your brand look professional and consistent. While all the platforms mentioned have their strengths, PosterMyWall stands out for its affordability, easy-to-use interface, and LinkedIn-focused templates. It’s perfect for small businesses and marketers who want to create polished, engaging content quickly without a steep learning curve or high costs. If you’re looking to simplify your LinkedIn design process while still producing impressive results, PosterMyWall is definitely worth trying.